ABM 634: Interna Agribusiness Market

Course

Description

This course examines and analyzes the problems, issues, policies, regulations and procedures relevant to the global marketing of agricultural and related commodities by agribusiness firms. Emphasis is on combining firm-level agribusiness marketing concepts with international agribusiness marketing and export management practices, including the development of international agribusiness maketing plans and case studies from international agribusiness firms. Prerequisite: None. (F;S;SS)
Course period01/1/17 → …