Etsy and the Long-Tail: How micro-enterprises use hyper-differentiation in online handicraft marketplaces

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	883–898
Journal	Electronic Commerce Research
Volume	18
State	Published - 2018

Cite this

@article{c20588b214a04018baea18a2a50b7d77,

title = "Etsy and the Long-Tail: How micro-enterprises use hyper-differentiation in online handicraft marketplaces",

author = "Church, \{E M\} and \{(Oakley) DaSouza\}, \{Richelle L\} and Richelle DaSouza",

year = "2018",

language = "English",

volume = "18",

pages = "883–898",

journal = "Electronic Commerce Research",

}