Female Fighters in MMA Fight Like A Girl: A Look into Female Fighters from A Marketing Approach

Minyong Lee, Kalik Nesbitt, Alexander Brothers, Tiffany Fuller

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	16-21
Journal	International Journal of Business and Social Science
Volume	8
Issue number	6
State	Published - 2017

Cite this

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title = "Female Fighters in MMA Fight Like A Girl: A Look into Female Fighters from A Marketing Approach",

author = "Minyong Lee and Kalik Nesbitt and Alexander Brothers and Tiffany Fuller",

year = "2017",

language = "English",

volume = "8",

pages = "16--21",

journal = "International Journal of Business and Social Science",

number = "6",

}

TY - JOUR

T1 - Female Fighters in MMA Fight Like A Girl: A Look into Female Fighters from A Marketing Approach

AU - Lee, Minyong

AU - Nesbitt, Kalik

AU - Brothers, Alexander

AU - Fuller, Tiffany

PY - 2017

Y1 - 2017

M3 - Article

VL - 8

SP - 16

EP - 21

JO - International Journal of Business and Social Science

JF - International Journal of Business and Social Science

IS - 6

ER -