Fostering Strategic Synergies in Marketing Clubs/Organizations’ Activities and Membership Value

Research output: Contribution to conference › Paper

Original language	English
State	Published - 2014
Event	Marketing Management Association Fall Educators' Conference - Duration: Jan 1 2014 → …

Conference	Marketing Management Association Fall Educators' Conference
Period	01/1/14 → …

Cite this

@conference{51926fb9294f4be792d913cd284fa994,

title = "Fostering Strategic Synergies in Marketing Clubs/Organizations{\textquoteright} Activities and Membership Value",

author = "Jacqueline Williams and Mcneil, \{Kimberly R\}",

year = "2014",

language = "English",

note = "Marketing Management Association Fall Educators' Conference ; Conference date: 01-01-2014",

}