Persuading Me to Eat Healthy: A Content Analysis of YouTube Public Service Announcements Grounded in the Health Belief Model

Xueying Zhang, Kim Baker, Sarah Pember, Kim Bissell

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	38-51
Journal	Southern Communication Journal
Volume	82
Issue number	1
State	Published - 2017

Cite this

@article{ae7ec4e0b5d74ca2a513a5121cb25340,

title = "Persuading Me to Eat Healthy: A Content Analysis of YouTube Public Service Announcements Grounded in the Health Belief Model",

author = "Xueying Zhang and Kim Baker and Sarah Pember and Kim Bissell",

year = "2017",

language = "English",

volume = "82",

pages = "38--51",

journal = "Southern Communication Journal",

number = "1",

}