TY - JOUR
T1 - Professionals’ Understanding of Accessibility Regarding Business Communication Materials
AU - Drye, Sherrie L.
AU - Kelly, Stephanie
AU - Woodard, Thelma
N1 - Publisher Copyright:
© 2022 by the Association for Business Communication.
PY - 2023/9
Y1 - 2023/9
N2 - The purpose of this study was to gauge the understanding of accessibility related to business communication material among individuals working in corporate America. Participants were asked to define accessibility, then given a definition of accessibility, and then asked to identify how to make a report and a visual accessible. A substantial number of participants were not able to define accessibility, nor identify how to make accessible changes to a report or visual. Those who could define accessibility considered accessibility goals in terms of general access to resources, usability, audience analysis, or disability-related accessibility. Business majors were less likely than other majors to be able to identify disability-related methods of making a report or visual accessible. Implications for business communication education are discussed.
AB - The purpose of this study was to gauge the understanding of accessibility related to business communication material among individuals working in corporate America. Participants were asked to define accessibility, then given a definition of accessibility, and then asked to identify how to make a report and a visual accessible. A substantial number of participants were not able to define accessibility, nor identify how to make accessible changes to a report or visual. Those who could define accessibility considered accessibility goals in terms of general access to resources, usability, audience analysis, or disability-related accessibility. Business majors were less likely than other majors to be able to identify disability-related methods of making a report or visual accessible. Implications for business communication education are discussed.
KW - accessibility
KW - business communication
KW - reports
KW - visuals
UR - https://www.scopus.com/pages/publications/85142764022
U2 - 10.1177/23294906221133068
DO - 10.1177/23294906221133068
M3 - Article
SN - 2329-4906
VL - 86
SP - 235
EP - 256
JO - Business and Professional Communication Quarterly
JF - Business and Professional Communication Quarterly
IS - 3
ER -